Nov 14, 2018  
2018-2019 Florida Tech Catalog 
    
2018-2019 Florida Tech Catalog

Business Administration - Marketing, B.S.


Major Code: 7762 Degree Awarded: Bachelor of Science
Delivery Mode(s): Classroom Age Restriction: No
Admission Status: Undergraduate Location(s): Main Campus - Melbourne

The Bachelor of Science in Business Administration – Marketing provides a solid marketing framework. This marketing major includes the major field practicum (focused on marketing).

Students will gain appropriate background in all areas of marketing in a global economy including principles of marketing, research techniques, marketing strategy and consumer behavior among other key areas.

Curriculum


Candidates for a Bachelor of Science in Business Administration – Marketing must complete the minimum course requirements as outlined in the following curriculum.

Freshman Year


Sophomore Year


Fall (15 credit hours)


Junior Year


Senior Year


Fall (15 credit hours)


Spring (15 credit hours)


Restricted Electives: Global Emphasis